Making sales on Amazon FBA is within everyone’s reach. And that’s why the competition is getting tougher and tougher. To be in the best and optimize your business, the Helium 10 software was created. What is this tool worth? Will it really help you sell better on Amazon FBA? Here’s our guide and full review of Helium 10!
What is Helium 10?
Helium 10 is a very comprehensive software that includes no less than twenty tools all dedicated to the business of selling on Amazon FBA. It was created by Manny Coats, an Amazon seller, and Guillermo Puyol. They first founded the Scribbles tool to optimize your Amazon listings.
Today, Helium 10 has over 700,000 users worldwide and processes over $1.4 billion in sales per month. So Helium is a popular software that appeals to many users.
What is Helium 10 used for?
Helium 10 is an all-in-one software suite that includes 20 tools.
The main tools integrated in Helium 10
This tool bundling software allows you to save a lot of time on low-value work so you can spend as much time as possible on the most important aspects of selling on Amazon FBA. Here are the top tools that caught our attention and are the most important to know and take control of to help you sell better on Amazon.
Black box, the tool to find products for sale
The Black box tool is a database of over 450 million items. It helps sellers to find products to sell on Amazon. This tool classifies the items according to several criteria that allow to filter them efficiently:
The country
Product category
the selling price
the estimated turnover
the main characteristics
the overall rating and the number of comments on the product.
This allows you to find interesting products, also called winning products, which will bring you a lot of profit.
XRAY, an extension for Google Chrome
Xray is the extension for Google Chrome of the Black box tool. It is very useful when browsing Amazon because you will have access to all the information about the products in real time. It also allows you to spy on the stocks of direct competitors.
Cerebro, the tool that spies on your competitors’ keywords
For a given product, you can extract all the keywords associated to it. To do this, you must enter the ASIN (which is found in the URL when you are on the product page) in the tool. It will extract a listing of keywords on which the product in question is ranked. You can then classify them by performance or according to your own criteria.
This tool allows you to take the keywords with high potential but also the long tail keywords that are often neglected but that will allow you to increase your sales potential.
Frankenstein, the keyword sorting tool
This tool is simple but effective. Frankenstein complements the Cerebro tool for keyword processing. It allows you to process and organize your keywords in order to help you build your product sheets. The tool offers different filters to help you classify them and use them better according to your needs. It allows you to save time on keyword processing which is not always very interesting and can be tedious.
Scribbles, create your own listings
You will use the keywords you extracted previously to place them efficiently on your entire product page. This allows you to optimize your natural referencing. This tool supports titles, listings, description and end of page keywords.
Keyword Tracker, monitor the effectiveness of your keywords
This tool is particularly important for monitoring your keywords. It’s not enough to find the right keywords, you have to track them to make sure they are still optimized and effective.
What Keyword Tracker allows you to do is to track your keywords on a daily basis so that nothing can escape you. You will be able to correct your keywords very quickly before your page falls into Amazon’s meanders. You have the possibility to remain efficient at all times.
Alerts, continuous monitoring of your listings
Alerts allows you to monitor your listings 24 hours a day, something no human can do.
On Amazon, it is common for competing sellers to piggyback on your offers to provide a more attractive one. As a result, they may take a lot of your customers and make your sales drop. Thanks to this tool, you will be immediately informed of this kind of intrusion and you will be able to act directly by removing this kind of seller from your listings.
This tool is essential if you have a lot of products for sale. It is also very useful if you have few products because it saves you a lot of time. Indeed, you don’t have to check each of your product files yourself every day.
